MarketMuse

MarketMuse helps brands, publishers, agencies, and content teams decide what to create or update. Its AI analyzes a content inventory to identify topic authority, content clusters, competitor gaps, personalized topic difficulty, and content opportunities.

Capabilities include content planning, brief generation, optimization recommendations, link recommendations, and quality analysis. Its Optimize application also includes generative AI to help users create content faster; MarketMuse does not write content for customers or replace a CMS.